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Mastering the Business Chessboard: Essential Strategies for Mid-Market Companies to Boost Value and Attract Buyers

By Cheryl Powers

For a business owner or founder, the journey from inception to a profitable exit is like a masterful chess game, where strategic moves determine success. Let's begin with a story that resonates with many business owners. Imagine Sarah, who started her durable medical equipment business a decade ago. Last year, she decided to sell her business, expecting a lucrative deal given her impressive annual revenues. However, she was in for a shock when valuations came in far lower...

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Maximizing Value Through Customer Capital: A Strategic Blueprint for Mid-Market Business Triumph

By Cheryl Powers

Imagine your mid-market business, once a mere contender in your competitive industry, evolving into a dominant force with unparalleled market value. Your remarkable ascent won't be by sheer luck or a one-time market anomaly. Instead, the deliberate and strategic enhancement of customer capital will have propelled your transformation. Such a scenario is not a rarity; it demonstrates how astutely managed customer capital can drive substantial business growth, increased...

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Building Wealth and Freedom: The Art of Cultivating High-Performing Teams in Mid-Market Businesses

Align Strategic | Founder Freedom
Building Wealth and Freedom: The Art of Cultivating High-Performing Teams in Mid-Market Businesses
8:35
 

By Cheryl Powers

Imagine your journey as a business owner whose company, once entirely dependent on your daily involvement, transformed into a self-managing, profitable entity. This metamorphosis not only skyrocketed your business value but also granted you newfound freedom and wealth. How did you achieve this remarkable feat? The secret resides in your strategic shift toward cultivating a team of high-performing A-players.

Understanding Your Growth Challenges

As a mid-market...

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From Overwhelmed to Overachiever: Unleashing the Power of Innovation-Driven Talent in Your Business

Align Strategic | Founder Freedom
From Overwhelmed to Overachiever: Unleashing the Power of Innovation-Driven Talent in Your Business
6:03
 

By Cheryl Powers

As a business growth advisor specializing in SMBs and mid-market companies, I've observed a common challenge among ambitious owners and founders: scaling their businesses while reducing their personal dependency. A compelling example of this is Jaclyn Johnson's journey with Create & Cultivate.



Unpacking the Founder's Challenge: The Story of Create & Cultivate

In 2012, Jaclyn Johnson embarked on an entrepreneurial venture, launching Create & Cultivate, a media...

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Six Unbeatable Strategies for Increasing Enterprise Value On Your Winter Getaway

Align Strategic | Founder Freedom
Six Unbeatable Strategies for Increasing Enterprise Value On Your Winter Getaway
8:19
 

By Cheryl Powers

The Key to Premium Enterprise Value: Autonomy from Ownership

With all of its crispness and snowy goodness, winter is the perfect time to increase your company's value. 

Top-tier companies are distinguished by their ability to operate independently of their owners. This autonomy is a critical factor in enterprise value; businesses running on autopilot command premium prices, while those overly reliant on their owners face significant valuation discounts....

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Elevate Your Hiring Game: Insider Tips for Securing Top Management Talent

Align Strategic | Founder Freedom
Elevate Your Hiring Game: Insider Tips for Securing Top Management Talent
9:53
 

By Cheryl Powers

In today’s competitive talent landscape, attracting, finding, selecting, hiring and onboarding top managers for your company is tougher than ever before. This isn't just by chance; it's due to several reasons that small and mid-market business owners often miss or don't give enough importance to.

Knowing these challenges is key to solving them.

Let's explore why it's hard to hire great management talent:

Why Business Owners Struggle to Hire Top Management Talent

...

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9 Crucial Questions Every Owner Must Answer When Growing Their Team

Align Strategic | Founder Freedom
9 Crucial Questions Every Owner Must Answer When Growing Their Team
17:18
 

 By Cheryl Powers

Expanding a team is more than just adding bodies to your company—it's about finding the right kind of people who'll turbocharge your growth. As an owner, you need to be tactical and thoughtful about whom you bring into your fold. It's not just about filling positions; it's about enriching your team's dynamics and enhancing your company’s capabilities. 

The Complex Journey of Team Growth

When you're at the helm of a small or mid-market business,...

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Business Owners, Here's How You're Unintentionally Stalling Success: The Critical Need for Business Processes & Systematization

Align Strategic | Founder Freedom
Business Owners, Here's How You're Unintentionally Stalling Success: The Critical Need for Business Processes & Systematization
10:59
 

By Cheryl Powers

In today's fast-paced entrepreneurial world, the key to sustained success isn't just about having a groundbreaking idea or unparalleled talent. It's about something far more fundamental yet often overlooked: effective business processes and systematization. As a business advisor and coach to founders and owners, I've seen too many entrepreneurs and business owners inadvertently hurting themselves, their businesses, their customers, their employees, and ultimately, their...

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Harvesting Success: Thanksgiving Insights for Business Value Growth

By Cheryl Powers

As Thanksgiving approaches, it's a time for reflection and gratitude, not just in our personal lives but in our businesses, too. This season offers a unique opportunity for business owners and founders to cultivate a thriving environment that adds value to their leadership, employees, and customers. Here's how you can harvest success this Thanksgiving and create a business that’s valuable on all fronts.

Cultivating an Engaged Workforce

An engaged workforce is the...

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Navigating the Sales Hiring Storm: How to Anchor Your Team with Superstars

By Cheryl Powers

Imagine for a moment the enterprise value your company could reach if every sales hire turned out to be a veritable superstar, a perfect fit for the demanding rhythm of your business. Now imagine what that would mean to you personally.

What would it add to your customer happiness?

What would it do for your employee satisfaction?

How would it impact your standing against the competition?

And what would it do for your personal wealth?

Yet, here's the sobering reality: nearly...

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