Much has been written about the cost of low employee engagement. But keeping customers and prospects engaged in your sales process is equally important to the success of your business.

We know a great deal about the high cost of low employee engagement. We know that there are over 20 million disengaged workers in America alone and that the cost of this problem is nearly $350 billion dollars per year in lost labor and output. We know that the root cause of this disengagement is employee-job...

Facts, while indisputable, merely describe the state of something. They point to things which are real, which exist but which don't necessarily explain why or how they got that way. And which, if viewed from another vantage point, may even seem to prove something else entirely.

Sherlock Holmes knows this well. Holmes out-sleuthed the police detectives time after time. He was especially fond of showing Detective Lestrade, who always seemed confused by the facts of a case, the errors...

by Cheryl Powers

Sales Leaders play a pivotal role in a company’s ability to reach targets and to satisfy the needs of their customers and their shareholders. That means their primary job is to put your products and services in the hands of more of the people who will use them to solve their biggest problems, while creating profits for the people who own the company. That’s a problem when most sales managers don’t qualify for the job.