About Us


We are a strategy, leadership, and sales development firm that works with CEOs and business leaders of mid-market companies and professional firms around the world who want to significantly grow their companies.


Experience What is possible

If you are a CEO experiencing flat or declining sales and want to fix the problem and grow your company or you are a Managing Partner of a professional firm who wants to hire rainmakers and change agents, or you are a Sales Leader poised for exponential growth, we can help you. We are a Sales Strategy and Development Company that provides integrated solutions to enable CEOs, Business Owners, Managing Partners, and Senior Sales Leaders achieve their growth goals faster and more profitably. We offer Management, Leadership and Sales Skills Development, Sales Leadership Development, Sales Recruitment, and Executive and Sales Team Evaluation for CEOs and business leaders around the world.



Our blended learning approach allows us to pinpoint the areas that are most useful for an executive to develop skills and knowledge as well as provide custom and targeted skills training and coaching in a way that creates lasting transformation and builds strong leaders.



Our E-learning platform provides custom and targeted skills training to your salespeople and sales support employees from anywhere in the world. Sales skills cannot effectively be learned once-a-year or once in awhile seminar series. Each of your people has a different set of skills, different aptitudes, and differentiated training needs. That’s why we utilize a blended learning approach where we tailor solutions to individual sales team members. We use a blended learning approach combining live group interactions, companion web-based reinforcement material customized for the individual, and one-on-one coaching to produce superior skills development. This saves you time and money and targets the training to the specific needs of each individual.



Just like a surgeon wouldn’t operate before diagnosing the root cause of the problem, before we create a training path, we evaluate the skills of your sales team and your managers. This allows us to find out who can be trained and specifically what skills are missing and underdeveloped. Our methodology takes the guesswork out of sales and sales management training initiatives, ensuring that your team gets what they need in the most time-efficient and cost-effective way. We even provide a revenue figure based on your sales and pipeline data that will show you how much revenue is being lost because of the issues with skills and other weaknesses in your team and we show you the exact issues you need to fix to recapture that revenue. That’s peace of mind.



Hire the right salespeople and the right sales leaders for your company. Traditional interviewing practices are not effective with salespeople. They are experts at building rapport and bonding. They are more skilled at interviewing than you are and they know how to get you to like them.

• 90% of all hiring decisions are made from the interview.

• Traditional interviewing is only 14% accurate.

• More than 30 million people have secured a job by lying on their resumes.

• The cost of Hiring Mistakes is 3 times the annual compensation of a new hire.

Let us help you hire salespeople who can and will sell for you - in your market, under your conditions and competition, and at your price point.



Most recruiting, training, and development initiatives fail.


The biggest reason most efforts fail is that they overlook context.

Context is a critical component of every training or development initiative because without it you simply cannot identify the crucial skills, strengths, knowledge, culture, strategies, systems, processes, and DNA required for success in your company.

Most programs are one-size-fits-all cookie cutter programs. Not ours. We develop your people, your processes, your systems, and your business - based on your unique situation.

At Align Strategic we focus on the important context that equips your leaders and future leaders with the specific competencies that will make a significant difference to their performance and ultimately to your top and bottom lines.

This means that whether you need to hire stronger leaders and sales leaders, need to train your existing sales, operational, and management teams, or need to implement development programs for your employees, our processes and methodology will ensure that you get the right strategy to develop the right people the right way - - under your specific market conditions, with your culture, at your price point - - saving you time and money while significantly increasing performance.


Sales Development, Coaching and Training

Leadership Development, Coaching and Training

Sales Force Evaluation

Pre-Hire Assessment

Employee Evaluations

E-Learning Platform

Personal and Professional Coaching

Business Coaching

Career Coaching

Power Selling Strategies




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Thank you for your interest!