By Cheryl Powers

Building a high-producing sales team is vital to scaling revenue and your company's value. Getting this right and doing it quickly hinges on your ability as an owner to navigate essential questions that shape an effective sales strategy. Let's explore 25 critical questions that, when addressed thoughtfully, pave the way for assembling a sales force capable of propelling both your business growth and company value to new heights.

But before we dive into the...

By Cheryl Powers

Imagine for a moment the enterprise value your company could reach if every sales hire turned out to be a veritable superstar, a perfect fit for the demanding rhythm of your business. Now imagine what that would mean to you personally.

What would it add to your customer happiness?

What would it do for your employee satisfaction?

How would it impact your standing against the competition?

And what would it do for your personal wealth?

Yet, here's the sobering reality: nearly...

By Cheryl Powers

Your Sales Leaders play a pivotal role in a company’s ability to reach targets and satisfy the needs of their customers and their shareholders. 

That means their primary job is to put your products and services in the hands of more of the people who will use them to solve their biggest problems while creating profits for the people who own the company. 

That’s a problem when most sales managers haven't been trained for and don’t qualify for the...

by Cheryl Powers

Lead, follow or get out of the way. That’s the sentiment I grew up with. My dad was a naval officer in WWII who served at the same time as Ronald Reagan was in the US Army. And my dad knew how to steer a ship. He was kind, consistent, and competent and he taught me a great deal about leadership.

Unfortunately, in today’s business climate I see far too many leaders turning over the helm to employees who haven’t a clue about leadership, budgets, revenue,...

It didn't take very long for this to happen.  When Objective Management Group (OMG) announced that it was making its findings data available to the public, we knew that it wouldn't take long for someone with a flair for analytics to dig in and come up with something cool.  Last week, John Cousineau, creator of Amacus, got me on a video conference and shared what he came up with.  Hint:  Another way to differentiate top performers.

He...

by Cheryl Powers

Sales Leaders play a pivotal role in a company’s ability to reach targets and to satisfy the needs of their customers and their shareholders. That means their primary job is to put your products and services in the hands of more of the people who will use them to solve their biggest problems, while creating profits for the people who own the company. That’s a problem when most sales managers don’t qualify for the job.